FACEBOOK AD SETUP AND MANAGEMENT

 

Facebook Ad Setup Costs: (one time fee)

​

Basic Ad Setup- $75 for 1 campaign. Campaign includes 1 ad set and multiple ad creatives.

 

Intermediate Ad Setup- $125 for 2 campaigns. Campaign includes 2 ad sets and multiple ad creatives. 

​

Advanced Ad Setup- $250  for 3 campaigns. Campaigns include 2 ad sets each and multiple ad creatives. 

 

Facebook Ad Management Costs: (monthly recurring fee)

​

$250/ month for management of 1-2 ads

​

$350 / month for management of 3-4 ads

​

$450 / month for management of 4-6 ads. 

 

Ad spend is not included.  This will be discussed during our initial call. 

 

TYPES OF ADS

 

Awareness- This type of ad is meant for gaining followers, gaining engagement on posts , and creating awareness for your brand. This is a great ad to run to a warm audience. Small ad spend. 

 

Traffic- this type of ad is meant to bring traffic to your website. Each time someone goes to your website is one more time they see your product. You can also turn around and retarget these people once they have gone to your site. Traffic campaigns are a great way to test an audience for a sales campaign. Medium Ad spend. 

Sales- this type of ad is meant to bring in sales. Facebook targets the people most likely to go to your website and complete the checkout. This is going to have the highest ad spend.